Founder of this little corner of the internet and someone who truly gets the wig journey.

I’m 24 and have lived with alopecia since I was around 18. Over the years, I’ve tried just about every wig you can imagine - some looked okay, some felt heavy, some were hard to apply, and most just didn’t feel like me.

After years of trial and error, frustration, and too many “bad hair days,” I realised what I really needed didn’t exist. So I created it.

Our wigs are designed with one thing in mind: ease, comfort, and confidence. They’re glueless, so you can literally pop them on like a hat and take them off at the end of the day - no glue, no stress. Plus, they feature HD lace, which means they melt seamlessly into your skin for the most natural look possible.

This isn’t just about selling wigs. It’s about helping people feel like themselves again - effortlessly.

Thank you for being here, and for supporting something that’s deeply personal to me. Whether you’re living with hair loss, trying wigs for the first time, or just looking for something easier and more natural - you’re in the right place.

Welcome to The Lace Label

Hollie xx